Business Plan For Indoor Playground

But none, she said, matched her vision of an all-inclusive center for play, learning and celebrations with a healthy café to keep both children and adults fueled and ready to engage.

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“The target market was clearly defined, the market demand was documented, the forecast and cost structure was clearly laid out and the timeline for launch of the various revenue streams was documented,” he said.

Quain, who has 20 years of experience in sales and marketing in New York City, San Francisco and Los Angeles, first met Shockley in 2010 while participating in Highline Community College’s Start Zone, a microenterprise training program.

Next up on her “to do” list is an outdoor play area.

“I’m trying to be the one-stop shop where children can play, learn, eat and celebrate,” said Quain, the mother of 5-year-old twin girls.

While the café is busiest on rainy days, its offerings are attracting a strong following rain or shine.

Three rooms, one of which doubles as a dance studio, are available for birthday parties and other private celebrations.

Walking through the facility and seeing children and grown-ups smiling and laughing is a huge satisfaction.

“When children cry on their way out because they don’t want to leave, it makes me realize what a valued and needed community gathering spot this has become,” she said.

When Quain started working on her business plan in 2010 there were only a handful of indoor play centers for children 0-6 years old in all of Washington, and none were operating on the scale she envisioned.

She was prepared for an all-out sprint to get her business up and running by 2011; instead, difficulties securing a loan and then finding a location turned that sprint into a three-year marathon.