” And your challenge is to offer them a preview (remember this is a “summary”) of the benefits of accepting your business plan, while not giving away the whole story. As you can tell, the Business Description section amounts to backstory – and that’s essential to any Business Plan.
Panda Tip: The Executive Summary is all about gaining interest, so that your recipient will keep reading. Business Description This next section gives all the must-have details about your business. ” This is the place for your “origin story.” This section should be just as well-written as the Executive Summary, of course. This is where you tell them where you’re coming from, before you get to “why” you’re in need of an investment, in a nutshell. Mission Statement The Mission Statement section of your Business Plan expands on some of what you talked about in the Executive Summary.
You just have to write a plan that helps you get from point A to point B. And when the timer’s up, it’s time to get back to work actually starting or building your business.
Finally, use this one page business plan as a compass, but be flexible.
In the Business Plan section, you will want to get the reader’s attention by letting them know what you do.
Try to answer some (or all) of the following questions: The Executive Summary is the place to succinctly describe your business.There will always be unforeseen obstacles and changes. Roll with the punches and something as simple as a one page business plan can take you far.After you draft up your one page business plan, I’d love to see what you landed on. Over 5,000 of us are having daily conversations over in our free Facebook group and we'd love to see you there. Written by Preston D Lee Preston Lee is the founder of Millo where he and his team have been helping freelancers thrive for over a decade.It’s also appropriate to address why you’ve created your proposal, answering questions like these, briefly, in addition to those above: The last question is perhaps the most important.Already, only having read as far into your business plan as the Executive Summary, your reader is wondering “what’s in it for me?The point is to give yourself a roadmap, but just like your GPS has to “reroute” when there’s an unexpected obstacle, you might also need to pursue a different path, different method, or different goals as you go along.In fact, I’d say it’s next to impossible to build a business plan of any kind and then stick to it 100% over any significant amount of time.This is a souped-up “elevator pitch,” a couple of pages that summarizes what your business is all about.Panda Tip: The Executive Summary provides a summary (shocking, eh? Note that, while the entire Business Plan should be well-written, this section must really demonstrate excellent composition and grammar.I’ll include links to quality one page business plan templates, ideas for what to include in a business plan, and more resources to walk you through the process of building a one page business plan yourself.If you’re ready to skip all of this and just want to download our one page business plan completely free, you can enter your email below and we’ll send it to you asap.