Business Plan Sales Forecast Template

Also, give the reasoning behind each figure, so that other people can comment on whether it's realistic.Here are some typical examples of assumptions: The market For new businesses, the assumptions need to be based on market research and good judgement. See the page in this guide on your sales assumptions. This becomes easy once you've found a way to break the forecast down into individual items.

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If you are considering buying software, get advice from an IT expert, your trade association, your business advisors and businesses of a similar size and in similar markets.

Five common forecasting pitfalls are: Wishful thinking It's all too easy to be over-optimistic.

Every business can also add in the new customers that it expects to attract without actually knowing who they are, or what they will buy. Depending on your type of business, you may want to specify the volume of sales in the forecast - for example, how many 3.78-litre cans of paint you sell - as well as the value of sales.

By knowing the volume, you can plan the necessary resources in areas such as production, storage and transport.

You also need to consider if it is physically possible to achieve the sales levels you're forecasting.

For example: Ignoring your own assumptions Make sure your sales assumptions are linked to the detailed sales forecast, otherwise you can end up with completely contradictory information.

It is a month-by-month forecast of the level of sales you expect to achieve.

Most businesses draw up a sales forecast once a year.

Avoid making excessive adjustments to the forecast, even if you discover it's too optimistic or pessimistic.

No consultation Your sales people probably have the best knowledge of your customers' buying intentions, therefore: No feedback Having built your sales forecast, you need someone to challenge it.


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