Brett and Joe's background makes them the perfect team to expand the company.
It is very important to keep the family atmosphere in the company so as to make every customer feel like a member of the family.
The main objective of the company is to become a family owned and operated business.
Joe Taylor will join as a minority owner and become the director of operations.
He has a degree in entrepreneurship from the College of Charleston along with six years of experience in the industry.
He often worked part–time and in the summers for the company.
It will be a guide for the company as it adds an employee and modernizing its operations.
The company currently has no intention on becoming a huge painting contractor and wishes to stay at two employees for a while.
Prior to this the company will use more modest marketing tools such as mailer, promotion of word-of-mouth marketing, and ads such as in the Yellow Pages. Barnum's residential experience, the company will be able to generate sales in both areas.
Sales forecast is based on the existing client base of the three principal officers of the company and their ability to generate new sales based on their contacts. Furthermore, the company's growing marketing program will generate the growth the company needs to survive.