For example, if you are inserting a direct quote into your writing, it is important to ensure that the reader understands that those words are not yours.
In a story that includes conversations among the characters, quotation marks distinguish their words from those of the author.
The following descriptions will help you with quotation marks in your academic writing. In scientific writing, this is important because it can distinguish a quotation mark from a prime mark, which is used often in genetics and other physical-science disciplines.
According to the Chicago Manual of Style (CMOS), quotation marks that are often called “curly” or “smart” quotes, are used in most published text and are meant to match its typeface.
Other style guides might have other rules so be sure to check.
Epigraphs are inscriptions that are often used on buildings, tombstones, or other objects.
n assigning editor's comments that a story needs some quotes is a complaint about inadequate reporting, not a cry for typographic relief.
When we put those little marks around words in a story, we are telling the reader that the words are special, that they deserve special attention.
Changes to the correct forms can easily be made in your computer’s word-processing program.
Regardless of which style guide you use or which side of the Atlantic you are on, there is an agreement about the specific rules for using quotation marks in your text.