Gladwell takes readers through a series of intriguing examples of such epidemics, old and new, and explains the often surprisingly small details which made them possible.
These epidemics range from the sparking of the American Revolution, to crime waves, to the success of Hush Puppies and Sesame Street.
During this same time period, Liz organized a group of 14 young conservatives to self-publish a handbook called “Young, Conservative, & Why it’s Smart to be Like Us – which reached #2 on Amazon’s Kindle Bestseller list in the Civics category.
Liz is a graduate of Penn State University with a Bachelor’s degree in Political Science and a minor in Homeland Security.
He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high-tech company, and one of the world's greatest salesmen to show how to start and sustain social epidemics.
There comes a moment in every nation, where the people decide WHAT their country will be… That same year, Liz spoke at CPAC (Conservative Political Action Conference) & at the Steamboat Institute Freedom Conference. It is OUR time to accept the responsibility given to us by our forefathers, and turn America towards liberty… About Liz: Liz Wheeler is the host of “Tipping Point with Liz Wheeler” on One America News Network.In 2017, she keynoted the Liberty Dinner for the Riverside Republican Party & in 2018, Liz delivered they keynote address for the Alaska Republican Party’s state convention.Gladwell wholly subscribes to the notion that the “broken windows” policy of the Giuliani administration led to the massive reduction in crime in the early ‘90s.That is to say, that by creating certain types of “contexts” (e.g. Others, such as Levitt and Dubner in was always going to be biased, but that’s not to say that it isn’t well researched.The book’s key points are as follows: “when it comes to interpreting other people’s behavior human beings make the mistake of overestimating the importance of fundamental character traits and underestimating the importance of the situation and context” There are interesting evolutionary explanations for why this is, psychologist Walter Mischel posits a ‘reducing valve’ that “creates and maintains a perception of continuity even in the face of perpetual observed changes in actual behavior”.The book is basically spent giving detailed examples of events where the above three laws or principles can be used to understand seemingly baffling epidemics.Liz’s pithy, poignant three minute “Final Point” videos that air at the end of her nightly broadcast rack up hundreds millions of views on Facebook every year. During college, Liz served as a Commissioner on the Board of Zoning Appeals in her hometown in Ohio.She was the youngest person in city history to hold the Mayoral appointed position.In this book, Gladwell has found an apt metaphor for helping readers understand how worthy ideas can languish in our culture while superficial ones sometimes flourish.After reading about a syphilis contagion in urban Baltimore in the early 1990s, Gladwell found the metaphor that became the thesis of the book.